Dopamine Overload Graduation Project
Developed as my graduation project under the supervision of dr Marcin Wysocki, Dopamine Overload examines overstimulation and digital behavioral addiction in the age of endless scrolling. I grounded the work in behavioral research and rejected the moralizing tone common to social campaigns. I designed the posters for vertical social feeds to confront viewers inside the very behavior they describe. Across five vertical kinetic posters, I combined brutalist collage, mixed media, digital painting, and aggressive typography with iconic Polish cinema quotes. I used fast pacing and abrupt visual shifts to interrupt automatic scrolling and prompt a visceral reflection on our relationship with digital stimuli.
DELIVERABLES
Five Kinetic Posters (9:16), Theoretical Thesis
Year
2024
Role
Visual & Motion Designer